The Journey to Creating a Deodorant That Works
Our journey started with crafting beard and skincare products for ourselves, our families, and our growing base of loyal customers. As we looked to expand, one product stood out — deodorant. It had to be effective, gentle on sensitive skin, and baking soda–free.
Why We Created Our Own Deodorant
We researched brands from NZ, Australia, and beyond. A common theme? Most contained baking soda. And based on hundreds of customer reviews, many people experienced irritation, rash, or found they just didn’t work.
We tested several for ourselves. The results? Red, itchy, inflamed armpits — some that took days to recover. Some deodorants lasted part of the day. Others not at all. It was clear something better was needed.
Our Formulation Process
We spent months testing different ingredients and ratios — arrowroot powder, tapioca starch, magnesium hydroxide, different butters, waxes, and oils.
Eventually, we landed on a formula we were stoked with. It included:
- Zinc Ricinoleate
- Zinc Oxide (non-nano)
- Mango Butter & Shea Butter
- Beeswax
- Vitamin E
- Sweet Almond Oil
Within a few days of testing, we noticed: no odor, no irritation, smooth application — and it held up all day.
Real-World Testing
We didn’t want to rely on our own experience, so we sent trial sticks to a group of customers and followers. Here’s what they said:
“Light feeling and lasted the whole day (even with a dog walk). Definitely would recommend!” – Sarah
“Primo deodorant, keeps the pits in check and great fragrance.” – Jon
“Easy to use, performed well, and had a nice scent.” – Ben
“Peppermint fragrance lasts all day. Skin feels great and no marks on clothes.” – Alton
“Subtle scent, all-day longevity, cool cardboard packaging — I’m sold.” – Eain
“Le Jon Jon delivers. Sure, I reapply once during a 12-hour hospo shift — still worth it.” – Stu
Ingredient Highlights
Sweet Almond Oil
Cold-pressed to retain its benefits, this oil is fast-absorbing and rich in Vitamin E and fatty acids. It helps balance sebum levels without clogging pores.
Vitamin E
Moisturizes, protects skin, and acts as a natural antioxidant to help preserve the product.
Beeswax
Helps bind ingredients and maintain firmness without melting. Rich in Vitamin A and great for hydrating skin.
Shea Butter
High in Vitamins A, E, and F — great for soothing and conditioning skin, especially underarms.
Zinc Ricinoleate
Traps and neutralizes odor molecules from sweat without blocking pores. Gentle on skin and effective at fighting odor.
Zinc Oxide (Non-Nano)
Creates a breathable barrier that protects skin and prevents irritation. Commonly used for sensitive areas and in natural sunscreens.
Essential Oils
Used for fragrance and their general skin-friendly properties — carefully selected for scent and performance.
Eco Packaging Tips
We’ve chosen eco-friendly cardboard tubes based on feedback. They’re better for the environment, but on cold mornings, they may be a little firm. Try warming the tube in your hands, pocket, or a sunny windowsill before use. Body heat softens the product for easy application.
We hope you love it as much as we do!
Explore our deodorant range here.
Frequently Asked Questions
Q1: Why did you create your own deodorant?
We wanted something baking soda–free that actually worked for sensitive skin. After researching the market and testing existing options, we found none met our expectations — so we made our own.
Q2: What’s in it?
Our formula includes Zinc Ricinoleate, Zinc Oxide, Shea Butter, Mango Butter, Beeswax, Sweet Almond Oil, Vitamin E, and a blend of essential oils — each chosen for effectiveness and skin comfort.
Q3: Does it actually work?
Yes — tested by us and real users. Feedback confirmed long-lasting odor control, smooth application, and no irritation.
Q4: What about the cardboard tube — does it work?
Yes, but it can be firm on cold mornings. Warming the tube in your hands or pocket softens it easily. We chose this packaging to reduce plastic waste.
Q5: Can I use this if I have sensitive skin?
Definitely. It’s baking soda–free and formulated specifically for sensitive skin. Key ingredients like zinc oxide and shea butter help calm and protect.
If you have any questions, reach out — we’re happy to help.
Handmade in New Zealand – The Lejonjon Team